Our Favorite Tattooed Beauty Ruby Rose Is The New Face of Urban Decay

Because it's only appropriate for such an edgy brand to choose an equally edgy star to rep their product.

If you give a shit at all about makeup, chances are high that you own something from Urban Decay. Since it's birth in 1996, the brand has been a staple in the beauty industry- priding itself in it's unique, edgy presentation and cult products.

Our Favorite Tattooed Beauty Ruby Rose Is The New Face of Urban Decay

Do those adjectives sound familiar? Like, perhaps in terms of describing a certain heavily tattooed DJ-turned-actress who recently rose to astronomical fame with her acting debut on a particular Netflix series about women in jail? Unique? Edgy? Cult-status? Yes. I am talking about Ruby Mothafuckin' Rose.

Well, given these blatant similarities- it makes perfect sense that Urban Decay has chosen Rose as the new face of the brand. A promotional photo was recently released along with the announcement of the partnership- and goddamn, she looks amazing.

Our Favorite Tattooed Beauty Ruby Rose Is The New Face of Urban Decay

A rep for the beauty brand spoke of the collaboration. "Everything Urban Decay does is feminine, dangerous, and fun — and with her badass look, f***-it attitude and playful spirit, Ruby nails what that means to us."

And there you have it. Anything Ruby Rose is involved in- we're down with. Can't wait to see what they come up with together.

Our Favorite Tattooed Beauty Ruby Rose Is The New Face of Urban Decay